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This report, "How To Make Up
Front Cash Generating MLM Leads By Selling Moneymaking Reports By
Mail!" is one of 15 reports contained in our set of reports
titled, "How to Build A Lean, Mean MLM MACHINE. . .By
Mail!." If you have not ordered the complete reprintable
set, I urge you to do so immediately, so you can take full
advantage of this program.
As explained in our report, "How To Build A Massive Moneymaking
MLM Machine By Mail . . .On A Shoe String Budget At Home!" the
most important objective in running a mailorder business is
to develop your customer base. You can then generate repeat
business from your customers. Selling reports may be one of
the easiest and fastest ways to do this.
WHY SELL REPORTS BY MAIL?
Selling reports by mail is one of the safest and most profitable
ways to start and operate your own mailorder business. They are
easy to promote and you can generate repeat business by
including other sales literature when you send out the
reports to your customer. The literature goes postage free
since it is being sent with the report. That way, you can
develop a solid customer base that buys over and over from you. If
you are promoting a MLM program, the MLM MACHINE series will
automatically generate leads for you! There are many
advantages in selling reports by mail, and a few of them include:
1. They Have A High Profit!
When you sell reports, you are selling information. Valuable
information! The person that buys these reports will place value
on the information that he is getting. If he pays $2.00 for
a 2 or 4 page report, he is not thinking how much it is
costing you to reproduce it. Instead, he is looking at the
value of information that he is getting. Therefore, if you
can print or copy a 4 page report for 10 to 20 cents, and
you sell it for $2.00, your profit margin is 10 to 20 times your
cost.
In the mailorder business, you need to have a high profit margin
on your orders to pay for your advertising and mailing
costs. You should be selling your products for at least 3
times your cost. Five times is better, and 10 times is
excellent. Therefore, selling reports can be a good core
business.
2. Easy To Promote
Since you can sell reports on just about any subject, you can
generate interest from a wide range of people. As you will
see later in this report, you can use just about any
mailorder method available to you to effectively promote and
sell reports.
3. Low Up Front Cost
There are actually hundreds of reprintable reports available that
you can buy and then reproduce them yourself. In these cases, you
become the publisher! Your cost is minimal to buy these reports,
and your reproduction costs are pennies.
4. Little Inventory Required
Since you can reproduce reports as you sell them, there is no need
to buy or reproduce quantities of these reports and store them.
Again, your initial cost to get started is minimal.
5. Grow At Your Own Rate
You can start a business selling reports literally on a shoe
string budget. As your business gets bigger, you can add
more reports to your offering. You also may want to sell
books by mail.
6. Shipping Costs Are Minimal
Since you are selling "ink on paper" you can generally mail a
$2.00 report with a simple envelope and one stamp. It
doesn't get much simpler.
7. Easy To Get Repeat Business
When you fill an order, you can easily include a circular offering
other reports. Since many reprintable reports are offered in a set
that sells for $10 to $20, your repeat business can be quite
substantial.
8. Good Way To Generate MLM Leads
If you are participating in MLM program(s), you know that
generating good qualified leads is the life line of your
business. Since you can sell moneymaking type reports, the
people who buy from you are excellent candidates for your MLM
programs as well. By promoting reports, you can easily
generate 100's to even 1,000's of leads per month!
9. Sell Your Name List
If you are serious about starting and operating a mailorder
business, you will want to rent or sell the names of people who
write to you. If, you say, generate 10,000 names, you can
earn a nice side income. Name lists generally are rented for
$30 to $70 a 1,000. If you rent your 10,000 name list, 20
times a year for $50, your income for 10,000 names would be 10 x
20 x $50 = $10,000. not a bad side income!
10. Perfectly integrated With Cross Pollination Techniques
And lastly, if you are selling the MLM MACHINE set of reports, you
will agree that you have a solid coherent plan to quickly expand
your highly profitable business by starting with reprintable
reports. Refer to report, "How to Use Amazing CROSS
POLLINATION Methods To Earn Up Front Cash While Building An
Explosive, Infinitely Deep Down-line!"
How To Sell Reports By Mail
Now that we have covered why you should sell reports by mail,
let's now show you exactly how to do it. You can sell either
single reports or a set of reports, and the method varies
slightly for each approach.
1. Use Tiny Classified Ads To Generate Leads
Did you ever notice those tiny classified ads in the back of
nationally distributed magazines? Did you ever wonder what was
really being sold? Almost always, these are mailorder
dealers selling either books or reports! Most of these ads
sound exciting and you can normally send for FREE details!
If the mailorder dealer is selling a book, you will normally
get a cover letter, a brochure, a return envelope and an
order form. To break even, or to make a little, the
mailorder dealer must be selling a book or service that will sell
between $10 and $30.
You can use this same approach to sell a SET of reports. The MLM
MACHINE set of reports is very good for this. You simply place an
ad in one or more magazines that says something like this, "Sell
Moneymaking Reports By Mail!" FREE details! Your Name, Address.
The cost of generating this kind of lead will vary from magazine
to magazine, and how well you write your ad. But for a rough
rule of thumb, you can expect the lead cost to be from 20 cents to
$1.00. About 50 cents is the norm. In other words, if you
place an ad for $100, you probably can expect to get 100/.5
= 200 leads.
Refer to our report, "Where To Place Tiny, Inexpensive Classified
Ads That Pull Like Crazy! Over 100 National Magazines With
Cost/ Circulation Ratio!" If you are going to advertise in
national magazines, you want to get the maximum circulation
for each dollar you spend. This report lists the best
magazines with their cost versus circulation! Therefore, you
can see immediately which magazines offer the best value.
Be aware of the economics of promoting your reports in this
fashion. You not only have the cost of advertising, but you
have the cost of printing your literature and sending it out to
your leads. It works something like this. Let's say you
spend $100 for ads and let's assume your cost is $.50 for
each lead. That means you will get 200 leads - right? Let's
assume that you include a one page cover letter, a one page
brochure (circular on the MLM MACHINE), a return envelope,
plus your mailing envelope. That will cost you about 10 cents
worth of printing. Add $.29 for a postage stamp. Now with total
promotional cost is $.50 + $.10 + $.29 =$.89 for each lead that
you generate.
Your total cost so far is $.89 x 200 leads = $178. If you make
about $22 for each order you get, you will have to sell
$178/$22 = 8 or about 8 sets of reports to break even.
That's 8/200 = 4.0% closure rate. That can be done. Most
mailorder dealers will shoot for 8 to 15% closure rate. If
you get 8%, you will have more than doubled your money!
And don't forget the repeat business! When you sell the MLM
MACHINE package, you are automatically advertising your
other services. In that regard, you may choose to include
more circulars or details on your other offers. A personal
letter of thanks will go along way in generating repeat
business!
2. Use Classified Ads To Sell Directly
If you have a product or service that sells for less than $4 or
$5, you can sell this directly by using a classified ad. The
higher the price, the fewer orders that you can generally
expect to get. A $2 price tag has proven over the years to
be generally the best. Therefore, you can advertise any of
the reprintable reports and sell them directly for $2! As
with all mailorder offerings, you will want to test and retest to
see what works best for you.
The "Flagship" offering in the MLM MACHINE set of reports is the
report, "How To Make Money With Postcards . . .65 Easy Postage
FREE Moneymaking Methods Revealed!" Making money by mailing
out postcards and circulating mini-flyers are easy and
anyone can immediately see that they can do it in their
spare time. Did you ever see those ads that offer big money
for stuffing envelopes? They must pull a lot of leads since
there are several companies advertising it. And they have been
doing it for years and years. People like things that are
easy and simple to do. That's why the postcard offering is good.
It also makes good business sense. When you get an order for
the postcard report and the Wealth Builder's Program
reports, these reports explain this program and the basics
of MLM. If you then include a copy of the MLM MACHINE
circular, you have an excellent chance to sell the MLM
MACHINE reports at $25.00. To use this method, just place an ad
like this in your selected magazine(s),
How To Make Money With Postcards - 65 Postage FREE Ways Revealed!
$2.00; Your name, Address.
If you use classified ads, you can use the wording we have
suggested, or you can write your own. You can buy many books on
the subject. In fact,you can buy many at discount prices through
our #2 recommended MLM programs. See our report #10.
3. Sell Directly Through 1" Space Advertising
There are 100's of small mailorder type publications that you can
get your ad inserted for $10 or less. Many will run your ad for $1
or $2! this is an exciting way to start since you can promote any
of the reports contained in the MLM MACHINE. Also, you will
get checking copies of all the publications that will show
you what offers the other mailorder dealers are promoting.
You can then write to the other 100's of people that
advertise and offer your reports. If you like, just send
them a postcard!
If you have used the classified approach described above, and you
have found magazines that are really working well for you, now is
the time to consider a 1" space ad! These magazines
circulate to 100,000's of people! Just think how many orders
you might get!
4. Use the Postcard or Mini-flyer as Space Advertising
The postcard copy is designed so that it also can be used for
space advertising. That is, it can be used for a space ad
that is 3" x 2" columns. As you will see in the small
mailorder magazines, there are 100's of 1" ads, so your
large postcard ad will stand out. In that way, nearly
everyone getting the publication will see your ad.
5. Use Full Page Advertising
If you can afford it, the circular on the MLM MACHINE can be used
as a full page advertisement. I recommend using the mailorder type
publications for this. Depending on the publication, you can
expect to pay $50 to $1,000 per page. But you will instantly
get orders for the entire MLM MACHINE PACKAGE. This is the
primary method that this program was initially promoted. If
you place a full page advertisement, you can be sure that
anyone reading the publication WILL see your advertisement.
If you spend about $200 on a publication that is circulated
to about 10,000 people, your cost per person is only 2
cents! Can you think of any quicker more cost effective way to get
your message out to thousands of people?
6. Use Print & Mail Services
There are dozens if not 100's of companies that will print and
mail your circulars for pennies each! These companies are
generally all printers who offer "BIG MAILS." Here is how that
works. These companies will advertise offering "BIG MAILS"
that are full of offers that sell for $1 or $2. When you
send your $2 to them, they will send to you, by bulk mail,
various circulars from their customers, adsheets and offers
of their own. That way, they make a few bucks for selling
the BIG MAIL package, and make money for charging people like you
for sending out their circulars. Since you can have 1,000
circulars printed and mailed for only $20 to $50, this is a quick
and easy way to get started.
If you are interested in using Print & Mail services, you will
find a listing of these companies in our report, "Directory
Of Mailorder Services and Supplies."
7. Use Personal Postcard Mailings
Mail To Your Warm Inner Circle! This is probably the easiest,
fastest and most effective way to sponsor new people. Sit down and
make a listing of all the people you know that you think might be
interested in this program. There are estimates that the typical
person knows about 800 other people!
We all have a few personal friends and associates that might be
interested in this program. Write a little personal note on the
front side of a postcard that says something like this, "John, I
thought you might be interested in this. It's a great program!"
Your name. You are NOT imposing on your friends when you do this.
You are simply inviting them to respond back to you if they
are interested. A personal mailing like this will out pull
anything else that you can do. There is just nothing like getting
a personal note from a friend! If he is interested, he can order
the report or call you and talk to you about it. After all, if
you can earn serious money in this program, wouldn't you expect
your friends to let you know about this kind of opportunity? I bet
you would! This technique works!
8. Circulate Postcards & Mini-flyers Locally - Postage Free!
Now this has to be one of the quickest most cost effective ways
to get started. If you don't agree, read and study our report,
"How To Make Money With Postcards. . .65 Easy Postage FREE
moneymaking methods Revealed!" If you like, you can even make
"mini" circulars of the postcards to keep your costs down even
lower.
More Ways To Consider!
Use Card Packs. Did you ever receive a stack of postcards in the
mail that has all kinds of offers? If you contact a local ad
agency in your area, he will be glad to explain these offers
to you. However, be aware that although they will send this
card pack to 100,000 or more people, it will cost you one or
more thousand dollars for this service.
Send Out News Releases. All mailorder dealers will attempt to get
free publicity by sending out news releases to 100's of magazines
and newspapers. If you can get a few local news releases, this
would be great!
Get Free Reviews. There are hundreds of free lance writers that
write columns for many different magazines and newspapers. If you
send a letter and a copy of this plan for their review, you may
get a free mention in their writing. You also may sponsor
him in your MLM program(s) and he has many contacts!
Write Your Own Column. If you have a flair for writing, write your
own column and get it published in various publications. In doing
so, you can mention your offerings. You get paid for your
column writing, and you get free publicity.
Write Your Own Newsletter. There are 1,000's of newsletters now
being published on every conceivable subject. Again, if you
have a flair for writing, this is an excellent way to earn a
nice income while getting free publicity.
Publish Your Own Adsheet. Hundreds of small mail order dealers
publish a small 1 to 4 page adsheet. In it, they sell
advertisements to others and also promote their own products
and services. If this is done correctly, you make money by
selling advertising and your ads are then essentially free.
Sell Books By Mail. This is an excellent way to start a mailorder
business. There are hundreds of publishers and book dealerships
available that will sell you their books at deep discounts. You
essentially advertise by classified advertising and sell your
books at a nice profit. You can then offer this promotion to
them as well.
Use All Profit Ads. Many mailorder firms offer small space ads
that advertise products or services that can be purchased for a
few dollars. If you purchase one of these, you can resell
this product and service and keep all the money. You simply
send your order to the prime source and he fills the order
free. The reason he is doing this is so he can build up his
customer base.
Become A "Big Mail" Dealers. If you look at mailorder
publications, you will find 100's of dealers who offer a Big
Mail. You send in a buck or two and they will send to you a
big fat package of all kinds of offers. They make a buck or
two up front, and then have a chance to sell something else.
You can do this too, if you like and of course, offer this
plan as well.
Make Money With Circulars. Many books and mailorder dealerships
are sold and advertised by an 81/2" x 11" page circular. The
profit that you earn is normally at least 50%, so you can
generally earn $5 to $10 promoting these. A good deal and
you get to promote this program free.
Sell To Catalog Houses! there are over 10,000 companies that sell
their products via their own catalogs. Normally, they have
thousands of customers. They are always looking for high
profit products that they can include. If you can get just
one of these to include your offering, just imagine how many
people you could sponsor!
Get Listed In Directories! There are thousands of directories! Do
a little research at your library and you will find various
directories for just about any subject listed. Write to these
publishers and offer your services. If you can get listed
with these publishers, you will get leads month after month!
Mail To Mailorder Dealers. If you want to promote this program by
mail, get your hands on as many mailorder publications that you
can. The easiest way is to write to a few of the mailorder
publishers listed in our report, "Where To Place Your 1"
Advertisement For Less Than $5.00 . . . Over 250 Mailorder
Publications Sorted By Cost/ Circulation Ratio!" and ask for
literature or offers. If you send a Self Addressed & Stamped
Envelope (S.A.S.E.), or a buck or two for their offers, you
will get flooded with offers. You also will be put on
multiple mailings lists that other mailorder dealers use.
When this happens, send back to them your postcard with a personal
note. These people are active mailorder dealers! If you can
sponsor just a few of them, they will sponsor many for you!
Summary
If you have read this far, I have to believe that you can see how
easy it is to make money selling reports by mail. Can't you? And
can you also see how easy it is to generate MLM leads this way?
I'll bet you can. Don't you? If you agree, take a little time and
review the selection of reprintable reports that are offered in
our report, Catalog of Quality Reprintable Reports!" You
will find that most of these are offered to you in a set of
reports. Each set is advertised by one circular to keep your
advertising costs down. You will notice that to receive some
of these circulars, you will need to send a S.A.S.E. (Self
Addressed Stamped Envelope) with a loose stamp to get this
information. that way, the person that is sending to you
this money is at least getting his postage and handling costs.
That's how it will work for you when you place your name on these
advertisements instead of ours. We want you to make money up
front. Now go through and order a few, or send off for the
literature. It's easy and fun! And you get to earn a whole
lot of money!
To Your Success! |
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